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With the exponential increase of available data, there is significant demand from businesses to source accurate and timely consumer data and insights to enable more informed business decisions

Brief summary of Humaniti:

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  • Humaniti was founded by research and consulting industry experts who recognised first-hand the frustrations in the consumer data marketplace;

  • There is a $1.1 billion opportunity, representing the annual spend on data assets across the Consulting, Analytics, Market Research and Online Panel sectors;

  • Humaniti has developed a next generation platform to capture consumer behaviour and financial transactions in real-time;

  • Humaniti collects data from its members ("Humanitirians"), who are also financially rewarded for providing information and answering surveys/polls;

  • The platform organises and analyses the data and produces outputs from simple dashboards to sophisticated data mining tools;

  • Humaniti has a low-cost and unique go-to-market strategy leveraging business partners to recruit further customers and Humanitirians;

  • Humaniti has been received well by potential business partners and the market's interest continues to grow;

  • Projecting in excess of $10m revenue within 24 months of launch (Q1 2019);

  • The Humaniti business model is easily scalable, providing opportunities for international expansion; and

  • Humaniti is seeking to raise $2-4m of equity funding to accelerate the launch of its consumer data platform.

Assisting Australasian growth companies

 

Venture Advisory is committed to supporting innovative Australasian companies that are at the forefront of the technology sector. We are strong believers that technology can be a positive force in the re-invention of key sectors undergoing disruption.

We also believe that successful technology businesses can create economic opportunities and deliver superior returns for their investors.

Australasian high growth companies typically need expansion capital to grow their businesses. They also need supportive shareholders that can provide mentoring, networks and more generally assist them in many other ways.

 

Sophisticated investors

All investors wishing to invest in this capital raising are required to pass the 'sophisticated investor or wholesale investor' test. If you need further information on this please click on the button below.

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